If you listened to last week's Red Maryland Radio you heard our lengthy discussion about the failure of the Maryland Republican Party to, as of yet, recruit an Attorney General candidate and suggested how the state party can go about solving that problem. I urge you to listen to that conversation, but let me give you some of the highlights.
- Get written commitments from every MDGOP elected official (and to the extent possible candidates) to support and, if requested, publicly endorse the party's AG candidate. This means using their networks to push social media contacts and encourage donations. It means welcoming the candidate to all their events and making sure to introduce them to their supporters.
- Have a plan in place with every county central committee to coordinate an announcement and again push social media contacts when a candidate is announced. A potential AG candidate shouldn't have to spend months going to central committees to introduce themselves and ask local central committees to put the candidate in contact with local activists and clubs. That should be standing by just waiting for someone to run.
- Get commitments from as many sources as possible to support the candidates fundraising efforts. Host a fundraiser, sign a letter of support, send a letter to their network requesting that they contribute to the candidate. The MDGOP has no money to give but it is full of members who should be standing by to help with fundraising for any candidate willing to step up to the plate.
- Coordinate with new media to maximize exposure of the candidate upon their announcement. The state party has been doing a better job working with new media. We obviously would want to talk to any MDGOP AG candidate. This should be a no brainer.
- Have the MDGOP make available at the convenience of the candidate and his or her campaign all training resources. If we are begging someone to run tell them that we will provide the training for them rather than just let them find their way to an already scheduled training. This also means the state party makes a commitment to provide all the technical assistance they can.